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Date: Aug 27, 2024 2pm ET/11am ET

Description: Join Running USA’s August webinar to hear directly from race leaders whose events saw an impressive 20% or more increase in participation from 2023 to 2024. Learn from the panel the strategies and insights that fueled their success. Walk away with actionable next steps and tips you can apply to your next event. Whatever your title – event organizer, marketing director, or operations specialist – this is one hour you can’t afford to miss.

Panelists:

• Dan Lakin, Sr. Event Operations Manager and Race Director, Ventures Endurance (Louisville Triple Crown of Running)
• Becky Radliff, Director of Marketing and Events, Eugene Marathon
• Ashlee Snider, Director of Marketing, Metropolitan Richmond Sports Backers (Ukrop’s Monument Avenue 10K)
• Mike Wattigny, Marketing & Creative Director, Fresh Junkie (Louisiana Marathon)

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Running USA, North America’s leading trade organization for the running industry, will offer CPR certification and crisis management training to its members at its first ever Safety Day to be held in Atlanta on Tuesday, September 17. This regional training will be free of charge to active members of Running USA and its global affiliates and available for a reduced cost to industry partners. It is being held in partnership with Los Angeles-based Joffe Emergency Services and hosted at Atlanta Track Club’s midtown Atlanta headquarters. Registration is open now.

“Running USA is focused on ensuring race organizers and their vendors are equipped with the best practices and latest information needed to serve the millions of people who participate in road races each year,” said Jay Holder, Executive Director of Running USA. “There is nothing more important than participant safety. We are grateful for the opportunity to provide this vital and potentially lifesaving training and hope that this is the first of many Safety Days in regionally accessible locations across the country.”

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Safety Day will include two sessions. The first will focus on crisis management strategy and planning including risk assessment, effective communication and response and recovery. It will conclude with a hands-on simulation. Following a catered lunch, the second session will be a workshop led by certified instructors, focusing on hands-on practice with the latest techniques in cardiopulmonary resuscitation, automated external defibrillator (AED) use, and choking emergencies, tailored to both adult and pediatric situations. Participants will have the opportunity to receive their two-year Healthy & Safety Institute (HSI) certification. All sessions will be conducted by professionals from Joffe Emergency Services, a leading provider of safety, security and medical support services to schools, venues and event organizers and a member of Running USA. The event will be followed by a networking session and chance to connect with industry colleagues.

Chris Joffe, CEO of Joffe Emergency Services, commented: “We are thrilled to partner with Running USA to bring this important training to the running community. Our aim is to empower event organizers with the skills and confidence they need to create safe and enjoyable experiences for everyone. It’s all about coming together to support each other and ensuring our events are safer, together.”

Safety Day is designed to reach members of the running community primarily based in the southeast United States, but is open to all. Running USA plans to hold similar sessions in other cities so that the training can be practically available to all members of the organization.

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Running USA hopes you will join us at the 2025 Industry Conference presented by haku in Louisville, Kentucky. The 2025 event is set for Sunday, Feb. 2 to Tuesday, Feb. 4 and will be held at the Galt House Hotel in Louisville.

We are currently accepting applications for potential speakers.

Registration is open! Sign up today at the best available rate.

You can also book your hotel room at the Galt House Hotel now.

WHY ATTEND?

CONNECT: Join the changemakers in the running space for three days of educational content and dialogue while making valuable connections.

LEARN: In hands-on workshops and during social opportunities, gain insight and collaborative relationships that will help enhance your event or business.

GROW: Running USA understands that event growth and participant retention is the number one challenge for endurance companies today.