Chef Yaku Moton-Spruill’s Emerging Leader Experience at the 2024 Running USA Industry Conference

Editor’s note: The 2025 Emerging Leaders program is currently accepting applications. You can apply here.

At the 2024 Running USA Industry Conference in Orlando, one of the most compelling newcomer stories came from Chef Yaku Moton-Spruill of Northern California. Chef Yaku found himself right in the heart of the running community, amidst like-minded industry professionals in a way he had never encountered before. As a member of the 2024 Emerging Leaders program, Chef Yaku’s presence and insights offered a fresh perspective on the intersection of food and running. Hear him talk about his experience in a recent interview.

A Culinary Journey into Running

Chef Yaku’s journey into the running industry began with an unusual request. Originally a professional chef with a degree from culinary school in San Francisco and experiences on cooking reality TV shows to his credit, Yaku’s entry into the running scene was serendipitous. His business partner was seeking a caterer for a grueling 24-hour trail event. Despite the daunting nature of the event, Yaku agreed to take on the challenge.

“I remember thinking, ‘What am I getting into?’ but I wanted to carve out a new niche for myself,” Chef Yaku recalled. The experience was eye-opening. He was astounded by the passion of the runners who, despite enduring extreme physical challenges, returned from the trails covered in mud and smiles.

As Yaku observed and engaged with the running community, he found himself drawn to the camaraderie and spirit of the sport, especially its ability to bond complete strangers as newfound friends. Although he was initially skeptical about running itself, the community’s warmth and the shared experiences left a lasting impression on him.

The Impact of the 2024 Conference

Though he initially wasn’t sure what to expect, attending the 2024 Industry Conference influenced Chef Yaku in many ways. The conference provided him with a platform to share his unique perspective on how culinary expertise can improve and elevate events. His breakout session was a hit, drawing a standing room only crowd who were eager to learn how to elevate food offerings at running events.

“The conference was incredible,” Yaku said. “Being surrounded by like-minded individuals who share a passion for running, regardless of their background, was deeply inspiring. We were all runners first, and that common ground made it easy to connect.”

For Chef Yaku, the most valuable aspect of the conference was the sense of community and the exchange of ideas. He appreciated how the race directors and other industry professionals in attendance, regardless of their experience level, supported each other and shared insights openly.

Advice for Future Emerging Leaders

When asked if he would recommend the Emerging Leaders program to others, Chef Yaku’s response was enthusiastic. “Absolutely, do it without hesitation. The program offers incredible opportunities to learn and grow, whether you’re a novice or experienced in the field.”

He emphasized the importance of approaching the conference with an open mind and a willingness to absorb new information. For him, the experience was transformative, helping him to expand his horizons beyond the culinary world.

The conference not only offered Chef Yaku professional growth but also fostered lasting connections. He has continued to engage with many of the people he met, collaborating on events and projects across the country.

“I’m excited about the opportunities that have come from this conference,” Chef Yaku shared. “From catering for trail series in Utah to helping out with marathons, it’s been a fantastic journey. The connections I’ve made have opened new doors for me.”

Chef Yaku Moton-Spruill’s experience at the 2024 Running USA Industry Conference is a testament to the power of interdisciplinary engagement. His journey from the kitchen to the running world illustrates how passion and expertise can intersect to create meaningful impact.

For anyone attending future conferences, Chef Yaku’s advice is clear: be a sponge, absorb everything, and embrace the sense of community. The Running USA conference is not just an event but a vibrant ecosystem where runners and professionals alike can come together, share knowledge, and inspire each other.