JULY 18, 2024 – East Hartford, CT – Hartford Marathon Foundation (HMF) announces UCAN Edge energy gels and on-course hydration will be featured at HMF Events, including CT’s premier race, the Eversource Hartford Marathon and Half Marathon on October 19, 2024. Participants will access UCAN’s innovative energy products, designed to support endurance, performance and health without the sugar crash.
“We are always seeking ways to enhance the race experience and provide the best support we can for our participants. We are excited to offer them products from UCAN, a local company with leading energy gel and on-course hydration offerings,” said Josh Miller, president of the Hartford Marathon Foundation. “Proper hydration and fuel are crucial to runners’ health and UCAN will help us support participants’ performance and wellness with their innovative products.”
UCAN Hydrate will be available at all HMF Events and UCAN Edge Energy Gel will be available at endurance events moving forward through December 2025.
“We’re really looking forward to partnering with the Hartford Marathon Foundation, an organization deeply rooted in the local running community,” said UCAN’s CEO Elena Sukacheva. “Our breakthrough functional carb, that provides energy without sugar, is ideal for all runners, whether they’re focused on performance, health or fitness. As a Connecticut company, we’re thrilled to collaborate with a local partner that shares the same commitment to helping runners achieve their best.”
To introduce and help acclimate participants to UCAN products available to them at HMF Events, details are available with a sampling offer within the HMF Support Hub. The online resource also includes support tools, training guides, injury prevention and recovery tips and nutrition/hydration guidance for the community.
Learn more about the schedule of HMF Events at www.HartfordMarathon.com. Follow the conversations on Facebook at HMF Events, Twitter/X at @RunHMF or Instagram at HMF_Events.
About the Hartford Marathon Foundation
The Hartford Marathon Foundation, Inc. is a nonprofit organization founded in 1994 to create and manage fitness events that inspire people to be healthy and fit. Located in East Hartford, Connecticut, the Hartford Marathon Foundation organizes more than 30 annual athletic races, including the Eversource Hartford Marathon and Half Marathon and training programs for youth runners. For more information, visit http://www.HartfordMarathon.com and on Facebook at HMF Events, Twitter/X at @RunHMF and Instagram at HMF_Events.
About UCAN
UCAN is a leading provider of innovative energy products designed to support athletes and active individuals in achieving their performance and fitness goals. With products featuring LIVSTEADY™, a slow-releasing, low-glycemic carbohydrate, UCAN offers sustained, long-lasting energy without the spikes and crashes associated with traditional sugar-based fuels. Trusted by elite athletes, top pro and collegiate teams, and recreational runners alike, UCAN’s products are available in various formats, including energy gels, energy bars, and energy and hydration powders. Learn more at ucan.co
