(Fayetteville, AR) – Start 2 Finish, a rapidly growing event services provider with offices in Atlanta, GA; Charlotte, NC; Memphis, TN; and St. Louis, MO is expanding into the Northwest Arkansas region with a new office that opened on July 1 in Fayetteville, AR. After acquiring offices in Atlanta and St. Louis in 2023, this expansion into the Northwest Arkansas region marks another significant milestone in the company’s growth.
“We are thrilled to bring our expertise to Northwest Arkansas,” said Brent Barrett, founder of Start 2 Finish. “This region is known for its active community and vibrant race scene. We look forward to supporting the local races with our professional services and aim to continue to elevate the overall event experience for the participants.”
Start 2 Finish brings to Arkansas a long history of working in the state with races including the Little Rock Marathon (the largest running race in Arkansas), the Firecracker Fast 5K (the oldest running race in Arkansas) and Trifest for MS (the largest triathlon in Arkansas) among others. Already the Northwest Arkansas office is adding races to the Start 2 Finish calendar. “The Morgan Nick Foundation is excited to partner with Start 2 Finish in May 2025, bringing real-time results directly to athletes as they participate in the 12th Annual Everyday Hero 5K/1 Mile,” Said Colleen Nick, Director of the Morgan Nick Foundation.
The new office will operate as Start 2 Finish Northwest Arkansas and will serve as a hub for Start 2 Finish’s comprehensive event services, including race timing, event management, and marketing support. This strategic location allows the company to better meet the needs of local event organizers and participants, offering enhanced accessibility and personalized service.
Contacts:
Atlanta Region: Jessie Xayaseng ~ jessie@s2fevents.com
Charlotte Region: Jen Forsyth ~ jen@s2fcharlotte.com
Memphis Region: Adam Shelton ~ adam@s2fevents.com
Northwest Arkansas Region: Faith Myers ~ faith@s2fevents.com
St. Louis Region: Jake Goldsborough ~ jake@s2fevents.com